Preparing for the worst and mitigating risk is the first port of call for crisis management. Avoid the crisis before it happens. Identifying potential issues as part of an overall communications strategy is a key part of how we support clients in the corporate communications space.
But, as we have seen over and over again, sometimes negative things happen that are outside of any planning. Mistakes happen and unforeseen events occur.
We act as key partners when these situations arise, leveraging the experience and relationships we have in the media to manage conversations, control scenarios and advise on response.
