Increasingly, Public Relations is playing a pivotal role in our clients' integrated media plans. That’s why we have gone about building our own specialist in-house Public Relations agency. In addition to catering to more traditional needs, Lassoo PR is also evolving to acknowledge major shifts in the media landscape, including the rise of digital media, media mobility, and the growth of social networking spaces.
The focus continues to be on providing the relevant layers of communication to ensure that your campaign is successful and that each piece of communication resonates. The team specialise in creating campaigns where all layers work seamlessly together and leverage off each other to achieve maximum impact and volume. Lassoo’s public relations consultancy brings to the table a wealth of knowledge and skill of today’s communication world along with strong media relations and key contacts.